Your toolkit

Meet BuzzZ — the platform mascot

BuzzZ is StreetBuzzZ's animated host — the friendly face that greets you in the cabinet and shows up across the platform. Here's who BuzzZ is and what's planned.

Who BuzzZ is

BuzzZ is the platform's brand character — hip-hop × KPOP energy, designed to feel like a hype friend rather than a corporate mascot. You'll see BuzzZ greeting you on your Overview and across the marketing site.

  • Voice pillars — 'Hype, never corny', 'Culture-forward', 'Artist-first', 'Inclusive hype'
  • Brand palette — the colors BuzzZ shows up in across the platform
  • Where BuzzZ appears today — your cabinet Overview greeting and the public site

BuzzZ studio & merch (planned)

The bigger vision for BuzzZ is an artist-facing studio — order a custom BuzzZ intro or dance clip for a release — plus a merch store (emoji packs, stickers, NFT drops).

Not available yet. The BuzzZ content generator and merch store aren't built — there's no artist-facing BuzzZ page in the cabinet today. BuzzZ currently appears only as the platform's brand mascot. (Admins can view the brand reference under Admin → BuzzZ brand reference.)

Next up

Promotion

Campaigns, scheduler, launch kits, spotlight slots.